Georgia Boot, MWR & Clint Bowyer Announce Partnership
NELSONVILLE, OHIO (June 5, 2012) – Georgia Boot, “America’s Hardest Working Boot,” today announced a partnership with Michael Waltrip Racing and driver Clint Bowyer to become an associate sponsor on the No. 15 Toyota for 10 NASCAR Sprint Cup Series races this season.
“Georgia Boot joining us on the No. 15 5-hour ENERGY Toyota is pretty awesome news,” said Bowyer. “Georgia Boot is all about empowering people who work hard, take pride in what they do – and that certainly fits our team.”
Georgia Boot will appear on the lower rear quarter panel of Bowyer’s No. 15 car beginning at this weekend’s race at Pocono Raceway through the Aug. 19 race at Michigan International Speedway.
The company’s emblem will be also appearing on the sleeve of Bowyer’s fire suits.
Georgia Boot is a full-season sponsor of Clint Bowyer Racing’s No. 15 Lucas Oil Dirt Late Model Series and its driver Jonathan Davenport.
“Clint Bowyer, Jonathan Davenport and Clint Bowyer Racing have been great partners for Georgia Boot and now to take that next step and team up with Michael Waltrip Racing, it just makes a lot of sense for us,” said Jordan Gottke, Georgia Boot marketing manager.
“Clint and his teams, his dirt late model team and his team at Michael Waltrip Racing, have been working hard all season long to bring home the checkered flags. This dedication to success is crucial and is exactly what we stand for at Georgia Boot,” continued Gottke.
Bowyer will drive the No. 15 Georgia Boot Toyota Camry in Tony Stewart’s eighth-annual Prelude to the Dream dirt late model race on Wednesday in Rossburg, Ohio.
Georgia Boot is making its first appearance as a sponsor in the Sprint Cup Series after a history of sponsorship in the Camping World Truck Series.