INTERNATIONAL RACING
The highlight of Michael Waltrip’s Racing’s international effort in 2011 comes on June 11 when MWR co-owners Michael Waltrip and Rob Kauffman race a Ferrari for the AF Corse team in the 78th running of the 24 Hours of Le Mans in France. Since 2009, MWR’s international racing has included visits to the Goodwood Festival of Speed in England, Toyota Motorsports Festival in Japan as well as races and tests in Dubai, Belgium and Portugal.
“It’s important for MWR to have our owners promote our company on a global stage. Michael is the two-time Daytona 500 champion, and Rob is an accomplished sports car racer in his own right,” said Calvin Wells III, MWR’s vice president and chief operating officer.
“Everything we’ve done internationally, from Goodwood to racing in Belgium and Dubai, is about raising the awareness of Michael Waltrip Racing on the international level. The world is changing and our sport is changing. We are seeking fans and sponsors globally. We believe there is a lot of interest in NASCAR around the world, and we believe taking our owners to those audiences will soon pay dividends.”
MWR’s participation in international racing events is part of a worldwide business strategy and a way to promote the team on a global stage. In the last year, MWR’s international effort has included visits to the Goodwood Festival of Speed in England, Toyota Motorsports Festival in Japan as well as races and tests in Dubai, Belgium and Portugal.
2012 Michael Waltrip Racing